RG Logan
@themid
RG Logan
@themid
Jason Fried on company culture:
"You have to find the nature of things. That's the thing I've found to be the most useful tool in anything: trying to understand the true nature of an experience, place, or thing and rolling with the nature.
Any time you go against the true nature of something, you're just battling unnecessarily.
So yeah, figure it
... See moreStrategy’s role is about uncovering the truth that lives under all the brands scar tissue and presenting it in a new way.
There’s this guy who is sailing across the ocean, and he’s stuck in the doldrums in the middle of the Pacific Ocean. No wind to move him through it, just his tiny vessel and thousands of miles of ocean on all sides. He looks into his phone’s front facing camera, smiles and takes in the stillness of his surroundings. Naturally, this is all captured
... See moreStrategy Tings and
Ideas I want to write about and
From Zach Duenow for WARC - Strategy Needs an Anima