RG Logan
@themid
RG Logan
What makes something interesting is it denies the assumption of the audience. What makes something dull is it confirms the assumption of the audience. - Adam Morgan
https://podcasts.apple.com/us/podcast/on-strategy-showcase/id1494056579?i=1000654613992
There’s this guy who is sailing across the ocean, and he’s stuck in the doldrums in the middle of the Pacific Ocean. No wind to move him through it, just his tiny vessel and thousands of miles of ocean on all sides. He looks into his phone’s front facing camera, smiles and takes in the stillness of his surroundings. Naturally, this is all captured
... See moreJason Fried on company culture:
"You have to find the nature of things. That's the thing I've found to be the most useful tool in anything: trying to understand the true nature of an experience, place, or thing and rolling with the nature.
Any time you go against the true nature of something, you're just battling unnecessarily.
So yeah, figure it
... See moreWhen you ask people to tell you about love, they tell you about heartbreak.
Ads do not need to reflect the target audience. They need to appeal to them
Ads do not need to reflect the target audience. They need to appeal to them