Ted Glasnow

Type of company: Paid-growth driven businesses; Most common North Star Metric: Growth efficiency

Type of company: Ad-driven businesses; Most common North Star Metric: Engagement

[Fixable is] a managed marketplace, but we're connecting you—the homeowner or the business owner, the DIYer—with the right pro for your project. It’s a virtual consultation. It's all on your phone, text, pictures, video chat to help you with your specific project and then to give you all the tools to be successful there.

Since we’re seed investors, we’re looking for markets where significant dollars are flowing between businesses. These are often older, more established buying patterns where the innovation is launching the marketplace itself.

products that are much harder to replicate the performance, the taste and texture of animal proteins. What comes to mind are hard cheeses, and cheese shreds, and mimicking the meltability of real cheese. Or dairy broadly, beyond just milks, it’s really hard to replicate certain dairy applications. Seafood has also been an emerging next frontier for... See more

I spent this week looking at hundreds of companies and found that there are seven common ways to differentiate:1. Be the cheapest2. Be the highest quality3. Be the most convenient4. Be the safest5. Sell a proprietary product6. Sell something that makes people feel great buying 7. Focus on a niche underserved market

In the beginning, the actual number you're charging isn't that important.

The other thing that we’re seeing is that there are so many agents and aggregators up and down the stack in many industries. These represent opportunities for integrated software solutions to streamline the process. We think about how these low-value brokers and inefficient workflows can be replaced by machine-to-machine transactions. The value... See more