Ted Glasnow
@tedglasnow
Ted Glasnow
"50% of executive hires at high-growth companies fail"
Erik Torenberg • Emil Michael (ex CBO at Uber)
Don’t hire marketing unicorns to solve all your marketing problems. Test channels, find ones that work, and hire a junior marketer with experience in those specific channels
Execs • Sunil Rajaraman (VP of B2B Marketing at GoodRx)
Getting press is rarely the way to get started
Sacra • Brendan Weitz, co-founder of Journey, on building the Webflow for sales
Hire slow, fire fast
Execs • Michal Cieplinski (CBO Pipe, ex General Counsel at Fundbox)
The intensity of the pull is a factor of the fit (how good your product is at solving the user’s problem) AND initial market size (is it niche or broad).
Lenny Rachitsky • What It Feels Like When You've Found Product-Market Fit
[Fixable is] a managed marketplace, but we're connecting you—the homeowner or the business owner, the DIYer—with the right pro for your project. It’s a virtual consultation. It's all on your phone, text, pictures, video chat to help you with your specific project and then to give you all the tools to be successful there.
Sacra • Q&A with Dan Spinosa and Drew Stanley from Fixable on building a managed marketplace for DIYers
