Ted Glasnow

There's a future world where it will be relatively common for brands to not only potentially be required to, but on their own accord, put on labels or on their website, or just generally be more transparent about their environmental footprints. 

Lubricants...optimize the efficiency of your engine. There are three broad categories of lubricants:1) Conversion: Increasing the rate at which customers sign up for your product. This includes optimizing clickthrough rate on ads, the effectiveness of sales people, and increasing signup funnel conversion rates.2) Activation: Increasing the rate at... See more

The increased financialization of start-ups have led to CFO focusing on fundraising and M&A, so the responsibilities of a CBO are split between the CEO and CFO

Key not just to revenue but the rest of the business generally is seasonality.

After launching an upgraded pricing tier in early 2018, Premium now brings in 44% of revenue

You’re missing out on that revenue by charging a flat monthly fee. 

[To determine a companies flywheel,] i'd start a list:1. What are the core assets of your business? e.g. cars, content, hardware devices2. What are the core actions users take? e.g. signing up, inviting friends, purchasing3. What are the core needs of your users? e.g. something to watch, a ride, discounts4. What are the natural outputs of your... See more

The same components that help a car drive faster are also the components of your Growth Model:⚙️ The (Growth) EngineSelf-sustaining growth loops that drive most of your growth (e.g. virality, performance marketing, content, and sales).💥 Turbo boostsOne-off events that accelerate growth temporarily but don’t last (e.g. PR, events, Super Bowl ads).💧... See more