Ted Glasnow
@tedglasnow
Ted Glasnow
[Home Depot] should have built this five years ago, honestly...I think there could be a cool opportunity to partner with them, where you could go on their site and get in touch with an actual skilled tradesperson who knows what they're talking about instead of customer service.
Sacra • Q&A with Dan Spinosa and Drew Stanley from Fixable on building a managed marketplace for DIYers
Getting press is rarely the way to get started
Sacra • Brendan Weitz, co-founder of Journey, on building the Webflow for sales
Customer.io is mainly focused on serving SMBs and startups
Jan-Erik Asplund • Customer.io: The $400M HubSpot of Product-Led Growth
7 unique distribution advantages: 1. Starting with a pre-existing audience
2. Developing a unique viral loop
3. Being first on an emerging platform
4. Having a remarkable story
5. Starting with pre-existing strategic relationships
6. Closing early strategic partnerships
7. Bringing extraordinary hustle
Lenny Rachitsky • Finding your distribution advantage
Tapping your personal network is even more important if you need to “sell” your product (i.e. not going bottom-up), likely because early customers need to have a reason to trust you.
Lenny Rachitsky • How today's fastest growing B2B businesses found their first ten customers
Types of partnerships: 1) foundational - without these partnerships, you business could not operate; 2) product partnerships - less critical partnership that offer additional features and value pros to end customers without building from scratch; 3) platform - a partnership that adds users to your ecosystem
Erik Torenberg • Cristina Cordova (ex Head of Platform & Partnerships at Notion)
