Ted Glasnow
@tedglasnow
Ted Glasnow
Kylie Cosmetics by Kylie Jenner | Kylie Skin | Kylie Baby
kyliecosmetics.com
Broadly, there are six categories of North Star Metrics: 1) Revenue (e.g. ARR, GMV) 2) Customer growth (e.g. paid users, marketshare) 3) Consumption growth (e.g. messages sent, nights booked) 4) Engagement growth (e.g. MAU, DAU) 5) Growth efficiency (e.g. LTV/CAC, margins) 6) User experience (e.g. NPS)
Lenny Rachitsky • Choosing Your North Star Metric
What if you could remove the constraint of everything having to fit on a piece of paper, and you have a screen in front of you?
Jan-Erik Asplund • Grant Lee, co-founder of Gamma, on rethinking the primitives of presentations
What to look for Post-Product:
1) Retention: Users stick around 2) Surveys: Users say they’d be very disappointed if your product went away 3) Exponential organic growth 4) Cost-efficient growth 5) CAC < LTV 6) Customers clamor for your product 7) People are using it even when it’s broken
1) Retention: Users stick around 2) Surveys: Users say they’d be very disappointed if your product went away 3) Exponential organic growth 4) Cost-efficient growth 5) CAC < LTV 6) Customers clamor for your product 7) People are using it even when it’s broken
Lenny's Newsletter • How to know if you've got product-market fit
It took Customer.io 10 months to get from $50K to $100K MRR
Jan-Erik Asplund • Customer.io: The $400M HubSpot of Product-Led Growth
After launching an upgraded pricing tier in early 2018, Premium now brings in 44% of revenue