Ted Glasnow

The framework is made up of four steps:1. Context: Leadership shares a high-level strategy with Teams2. Plans: Teams respond with proposed plans3. Integration: Leadership integrates into a single plan, and shares with Teams4. Buy-in: Teams make final tweaks, confirm buy-in, and get rolling

Here’s our template for developing Key Initiatives:1. Strategy2. List of key projects3. Expected timeline and impact4. Resources needed5. Risks and dependencies

Home improvement is...almost a $500 billion market. $250 billion of that is home center sales...About half of that is probably pros or semi-pros directly. The other half is homeowners, small business owners, and folks that would be in our market... the scope of what we can do there—with 20% of homeowners being digital natives now—is probably a $10... See more

a good wedge:

1. Is narrow and focused—solves a very specic problem, for a specic group, extremely well2. Builds momentum—can be sold quickly and keeps customers coming back3. Naturally extends into a much bigger opportunity—more product, more revenue,more users4. Avoids competition—the whole point is to give you an easier path5. Is hard to... See more

Everyone targets one (and max three) personas within an organization

The increased financialization of start-ups have led to CFO focusing on fundraising and M&A, so the responsibilities of a CBO are split between the CEO and CFO