Sterling Proffer

“A writer,” said Thomas Mann, “is someone for whom writing is more difficult than it is for other people.” More difficult, because there is more for you to do, more that you know how to do, and because you hold yourself to higher standards.

In its early days, Substack primarily catered to a certain set of internet-savvy writers and journalists, lured by the promise of monetizing a direct relationship with their readers. But as it morphs from a niche publishing concern into a heavyweight start-up mentioned in the same breath as Twitter and Facebook, its user base is proliferating... See more