Sterling Proffer

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14. Reward Your Biggest Fans

Justin De Marco • The Musician’s Guide to Web3

The Rise and Fall of Podcasting – Adam Davidson

Adam Davidson adamjdavidson.com

John Muir Misquote: When one tugs at a single thing in nature, he finds it attached to the rest of the world - but the correct quote is actually -...

Harold Wood

vault.sierraclub.org

Shadier Than Forbes? Premium Publishers Are Partnering With ...

adexchanger.com

The Next 10 Years Will Be About the AI Agent Economy

Gigi Levy-Weiss nfx.com

Magazines make a comeback

axios.com

As I struggled with these thoughts early on, I wanted to explore what it would mean for brands and subcultures to merge more fully, to offer a much deeper and richer meaning. This set me on a quest to learn about cults. I read about organizations which were abusive and manipulative, but which still managed to create meaningful practices that... See more

Toby Shorin • Life After Lifestyle

Stop optimizing for a CAC:LTV ratio of 1:3

elenaverna.substack.com

Creators and communities do what they do because they love their world, and they want to invite more people into it. It’s about delivering non-replicable value to passionate audiences. As you scale, you will reach a point where it’s impossible — indeed, damaging — to devote more hours of the day to creative endeavors.