Sterling Proffer

Identify the set of things that you love to do and that you do well. You don’t need to be the best in the world at something. People often succeed because they have a set of various skills that don’t normally go together.

Glaringly, the prominent artists complaining about record labels demanding TikToks tend to be Millennials who love a good music video—or at least seem to appreciate the power of cultivating distance from their listeners.