Sterling Proffer

The cycle is dizzying and numbing: The allure of authenticity invites fascination and then, inevitably, skepticism. All along, truth and trust aren’t celebrated; they’re destabilized.

From the point of view of Buddhist economics, therefore, production from local resources for local needs is the most rational way of economic life, while dependence on imports from afar and the consequent need to produce for export to unknown and distant peoples is highly uneconomic and justifiable only in exceptional cases and on a small scale.

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Product teams by nature are power users of their own product. The parts of the product that the product team uses, tend to automatically get improved as the pain is right in front of them. But this leads to building for yourself (or your friends). While that can feed the ego, if you are only building for yourself or power users, you won’t grow. You... See more

You need to force the team to be the adjacent user by experiencing the product in the conditions and settings that the adjacent user is experiencing. This is commonly referred to as dog-fooding. This starts by making sure the team is constantly experiencing new user flows, empty states, and product states that require a certain amount of usage... See more

Record labels are digging their own grave. They finally have achieved their dream—which is to make money while doing as little work as possible. But the end result is a world in which they add so little value that no successful musician will want them any longer.