Sterling Proffer

To understand why foundation models represent a “phase change in ai”, in the words of Fei-Fei Li, the co-director of Stanford University’s Institute for Human-Centred ai, it helps to get a sense of how they differ from what went before.

On TikTok, new songs surge or flop based on how effectively they entice users to perform some slapdash feat: a simple dance, a costume change sourced from the bedroom closet, a cute or cringe confession. With a booming, young user base, TikTok has become a music-promotion ecosystem of extreme importance. That ecosystem thrives on calculated... See more

This is the publishing paradox nowadays: opportunities come to you in direct proportion to your ability to operate without them.

People are looking for more meaningful narratives and communities than brands can offer, and companies want to supply this “meaning demand”—but are structurally disincentivized to do so.