Sterling Proffer

"The one unforgivable sin is to be boring."

7. Create a private community or fan club: For musicians, this might mean something like a fan club where the NFT acts as a membership pass into the club. With that membership comes all kinds of perks: meet-and-greets, early or exclusive access to merch and tickets, unreleased music, artist Q&As, etc.

8.  Build with your squad

Think about the last thing you made that fell flat. When you created it, did you have a particular person in mind who would especially appreciate and benefit from that work? Or maybe a group of people?

Humans are unique because we compete when it isn’t necessary. We could reason our way to more sustainable processes, but we use our intelligence to outsmart each other. We compete for fun, for ego.