Sterling Proffer

People are looking for more meaningful narratives and communities than brands can offer, and companies want to supply this “meaning demand”—but are structurally disincentivized to do so.

To understand why foundation models represent a “phase change in ai”, in the words of Fei-Fei Li, the co-director of Stanford University’s Institute for Human-Centred ai, it helps to get a sense of how they differ from what went before.