Simon Martelo
@simonmartelo
Simon Martelo
So many founders have a great idea but can’t figure out how to sell it. Second-time founders know that they shouldn’t even bother with an idea if it is not sell-able. Marketing risks force you to face the truth: Do you know enough about your market to know how to sell it and who will buy it?
review.firstround.com • The Minimum Viable Testing Process for Evaluating Startup Ideas
The Cereal Aisle by Leandra Medine Cohen | Substack
leandramcohen.substack.com
Jason Fried on Bootstrapping vs VC and Profit vs Revenue
youtube.comNEVER TOO SMALL: Furniture Dealer’s Mid-Century Attic Apartment, Barcelona - 34sqm/366sqft
youtube.comThe Marketing Expert: How to Get More Sales, Loyal Customers, and Bigger Promotions
podcasts.apple.comSeth Godin - Everything You (probably) DON'T Know about Marketing
youtu.beJason Fried: Building A Profitable Tech Company & Staying True To Your Values | SVIC Podcast #10
youtube.comIt’s critical to start with the right set of early customers to kick off all the self-reinforcing growth cycles we’ve discussed above. You have to start by knowing who your best early customers will be — for productivity/collaboration companies that’s often knowledge workers on remote and distributed teams, and often engineers.
Medium • Zero to 1: Product Fundamentals for Go-To-Market
