Simon Martelo
@simonmartelo
Simon Martelo
Mini zine for a mini story đź“–
@nicjflynn
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#visualarts #artwork #collectgraphics #printisntdead #printisnotdead #graphicindex #posterwall #editorialdesign #poster #typeposter #graphicdesigner... See more
instagram.com3. Amazing Customer Care is your best marketing tool: - Separating customer care and marketing may leave them with non-aligned goals and as your company starts growing, with communication problems. This can be avoided by making customer care part of your marketing strategy, coexisting in a harmonious symbiosis.
Medium • How to build a Community that loves you
Over-engaging with early users is not just a permissible technique for getting growth rolling. For most successful startups it's a necessary part of the feedback loop that makes the product good.Sometimes the right unscalable trick is to focus on a deliberately narrow market. It's like keeping a fire contained at first to get it really hot before... See more
Paul Graham • Do Things that Don't Scale
It’s critical to start with the right set of early customers to kick off all the self-reinforcing growth cycles we’ve discussed above. You have to start by knowing who your best early customers will be — for productivity/collaboration companies that’s often knowledge workers on remote and distributed teams, and often engineers.
Medium • Zero to 1: Product Fundamentals for Go-To-Market
Somewhat counterintuitively, also try looking at communities that are passionately dissatisfied with the status quo in your field or industry. It might be harder to state your case, but if you reach out to the right people, you can explain that your product is the one they have been waiting for in the market. They will be immediately and urgently... See more
First Round Capital • Here’s Why You’re Not Hiring the Best and the Brightest
Product 1st, Market 2nd: Most successful new markets begin with a market-sensitive technologist recognizing an inflection point that enables a new kind of product. The next question becomes: “who wants to buy my product?” Start with the product and search for the market as opposed to vice versa. Evaluating a market trying to find holes and... See more
Parsa Saljoughian • 7 Lessons from Andy Rachleff on Product-Market Fit
Self-esteem isn’t something you receive. No one can give it to you, and no one can take it away. People can praise you and it might not land. People can criticize you and it might light a fire. Either way, if your sense of self moves with their words, they’re still in control.
The kind that actually stays is built slowly. It comes from doing things... See more
The kind that actually stays is built slowly. It comes from doing things... See more