Metaphors mixing mind with machine proliferate across pop psychology—not least in subliminal fan communities, where the videos are seen as programmes that can delete, rewrite, and generate new “programming.” That a behaviour can be ‘soft-’ or ‘hard-coded’ is useful shorthand for nurture and nature—programming from parents, society, and environment... See more
There’s no reason to believe that this type of caution will pay off. The supposed sure shot of IP is currently misfiring: in 2023, Disney’s The Marvels fell more than $64 million short of breaking even, and its Indiana Jones sequel drastically underperformed. The Flash, for Warner Bros. Discovery, lost millions, and the company’s Shazam! Fury of... See more
The traditional boundaries of profession and practice blur not because they're being forcibly eroded, but because they're becoming irrelevant to how value is actually created.
“How do you take the avant garde and put it into the mainstream?” says Clark of ISOLARII’s goals. “It’s about these little niches and pockets of resistance from around the world. But it's also about trying to get into mass pop culture.”