Severin Matusek

I deeply believe that the Trojan horse for crypto adoption is intellectual property (IP) because of its ability to create trust and credibility in a space that lacks the ladder, and memecoins, like NFTs, are a form of IP.

Influencers, she argues, do not simply advertise products; they perform a deeper ideological labor, personifying aspirational lifestyles and mediating hegemonic values under the guise of personal authenticity.

This is an answer to the individualism of the creator economy.

The Trump Administration has taken full advantage of this algorithm brain. We’ve entered the pure extraction phase of the economy, where things are created solely for consumption rather than purpose. I don’t mean this as a moralistic argument, it’s purely incentives, but it’s puzzling.

Screentime has become a colosseum where everything is in competition with everything else: email from work competes with text from a friend competes with Instagram and Tiktok.

Indeed, the success of a meme coin depends on its ability to circulate semiotic fragments of itself—images, slogans, icons—that evoke a sense of belonging, rebellion, or humor, however fleeting or contradictory.