Severin Matusek

“It’s unsurprising that ketamine has taken over as the ‘drug of choice’ for young people, because of its disassociating effects, which allow you to be close to one another, while being isolated in your individual k-holes. It also makes it harder to look at your phone.” Plus, let’s face it, it’s hard to look all cool and serious while K-holing.

Last month, trailblazing Chinese rapper Jackzebra told Dazed that China’s youth “don’t fuck with techno anymore” and are instead gravitating towards the “freedom and chaos” of hardstyle and hyperpop.

The line between our personal and professional lives has become so blurred that social media feels less like a place for genuine connection and more like a stage for curated performance.

Walk into Lululemon’s new Chicago flagship and you might wonder if you’ve stumbled into a wellness resort.

The logic is simple enough. Amazon demolished traditional retail’s convenience advantage years ago. Physical stores had to find a new selling point or die trying. Their answer? Theatre. From Samsung’s product-testing playgrounds to Canada Goose... See more

When chance so often triumphs over sweat, the real opportunity lies in writing narratives that thrive precisely because they reject old rules, and in doing so, create surprising, life-affirming possibilities that might just become the new mythologies we live by.

If everyone can cheat their way to mastery, wealth, or beauty, they will see it as a giant permission slip to create new ways of finding meaning.

In practice, this devotion to luck reveals itself everywhere from retail trading frenzies to viral overnight success stories. Instead of following predictable career ladders or carefully planned investments, people chase sudden gains, hoping to decode the next market upswing or social media glitch.

Not because people are necessarily cruel, but because these versions are simply better adapted for this new world where beating (or cheating) the system is the only rational strategy.