Sublime
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Less but better
Greg Mckeown • Essentialism: The Disciplined Pursuit of Less
The Compass and the Nail: How the Patagonia Model of Loyalty Can Save Your Business, and Might Just Save the Planet
amazon.com
Let My People Go Surfing: The Education of a Reluctant Businessman--Including 10 More Years of Business Unusual
Yvon Chouinard • 1 highlight
amazon.com
Chouinard and his business partner, Tom Frost, made what would become a legendary decision to shift away from pitons. It foreshadowed many other decisions Chouinard would make over the next fifty years, each with a similar pattern: Come to grips with damage you’re doing, set bright lines about how you’ll shift your business to reduce that damage, t... See more
Doug Sundheim • How Patagonia Became The Most Reputable Brand In The United States
