Sublime
An inspiration engine for ideas
Today, consumers currently have a bifurcated experience in discovering vs. shopping fashion online. In general, either platforms are optimized for discovery/inspiration or for shopping. But Gen Z is demanding more: they want authentic content alongside niche communities and easy, more sustainable shopping experiences.
Danielle Vermeer • Goodwill Hunting #21: joining a startup
Merely stocking us, or any young brand, in your store doesn’t equal support. As a young designer you need structures and advice. Stores often have an ego because they stocked you first. But they need to do more. Where is the storytelling? How do you help us grow? Stocking a young brand is a huge responsibility many stores take too lightly. We, desi... See more
Brenda Weischer • BRENDA’S BUSINESS with PETER DO
If I were to draw a throughline between the closures of Need Supply, Unionmade, and, say, Barneys, it’s that the “curator” business case for most multi-brand online apparel retail is disappearing.
Dan Frommer • The end of Need Supply
Customers say they want to be ethical consumers, buying vintage and upcycling on Depop. Reformation calls itself the most sustainable option other than being naked, while Eileen Fisher has pledged to use “sustainable materials” in 100 percent of its products. Yet what sustainability actually means in this context has become increasingly nebulous.&n... See more
The Cut • Can Fashion Designers Really Learn to Be Sustainable?
Opinion | Obscene Prices, Declining Quality: Luxury Is in a Death Spiral
nytimes.com
During our final factory visit, to an Indian athletic brand that does its own cut-and-sew in Tirupur, the owner told me there is a safer solution to giving synthetic fabric color: dope dying. This is when the color is put into the synthetic threads as they’re created. Dope dying is actually a cheaper process, and because it doesn’t require disperse
... See moreAlden Wicker • To Dye For: How Toxic Fashion Is Making Us Sick--and How We Can Fight Back
Jarrod Dicker of the Washington Post had a great insight about the rise of “expensable media” (think Stratechery, The Information, 2PM) and its positive impact on the creator ecosystem. This same effect could fuel a massive expansion in the consumer subscription software market that is compounded by a shift away from the office and its bundled amen... See more
