Sublime

In this new role, McGoohan is leading efforts to expand tennis participation and engagement throughout the United States, spearheading strategic growth initiatives across recreational play, digital engagement, and national programming that support player participation and retention.

“Tennis holds a powerful place in American culture, and I see tremendous opportunity to unlock growth—particularly among new and casual players,” said Mike McGoohan. “I’m excited to help expand the game’s reach and relevance across diverse communities and to make tennis more accessible and engaging for people of all ages. It’s an honor to join an