Sublime

As billionaire PayPal founder and early Facebook investor Peter Thiel put it: [You] probably won’t have a bunch of equally good distribution strategies. Engineers frequently fall victim to this because they do not understand distribution. Since they don’t know what works, and haven’t thought about it, they try some sales, BD, advertising, and viral

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7. Personal brand: what are you known for in the ecosystem? Why would they pick you over other angels and micro-funds?

New founder's stack has officially dropped! And it's my turn to share. Below are my favorite tools that have helped me scale: - Morning Brew to a 9 figure valuation - @oceans_xyz to 8 figures of ARR - A venture fund to over $20m in... See more

Taste will be paramount as the key driver for the long tail of smaller funds, and sub-sectors (deep-tech, climate) will further specialise (chips, energy) with value compounding in those comfortable with getting creative around new sectors, business models, technologies or markets.

For founders without prior experience, Ellenbogen began deploying his network. The model crystallized around a simple insight. Executives who had already built large public companies often made the best board members for small private companies trying to become large public companies. It wasn’t just about strategic advice, though that mattered. It... See more