Sublime
An inspiration engine for ideas

Don’t Let ANYONE EVER insert themselves between You and Your Customer … The Real Lesson of the last 20 years of internet ‘business’ and the lesson for AI generation starting with Stack Overflow. https://t.co/LOzdirlmfq
As I get more disciplined in making consumer apps, there's one true thing:
While the fundamental product offerings are generally impossible to move, the 1,000's of carefully crafted UX decisions to influence a user's psychology give that edge.
Keep them close to your chest.
Josh Rozin🏝️x.com
Meta's Creative Strategist Gil Chaimovski dropped a stat that got everyone talking.
Top DTC brands are pushing out 50-70 new ads weekly and it's kicked off an interesting debate about AI vs human creative strategy.
As the owner of a performance creative agency, here’s how I see it... See more
A good product is:
- Innovative; it must have creativity
- Useful
- Beautiful
- Easy to use
- Unobtrusive, modest
- Honest
- Timeless ; it won’t become outdated
- Doesn’t skip over any small details
- Environmentally friendly and doesn’t waste resources
- Not overly designed, “less is more”
Patricia Mou • vol.33: 15 Mindful Product Principles from Allen Zhang, Father of WeChat

Steve Jobs: How to design insanely great products
Design Philosophy:
Simplicity is the ultimate sophistication
• If users need a manual, the design has failed • Eliminate unnecessary buttons, features, and complexity • Focus on making the product intuitive and obvious to use
Question everything about the current design
• Challenge every assumption about
... See moretreat compute as COGS, UX as moat, and rapid iteration as life support.
