Sublime
An inspiration engine for ideas
Horizon 1 is the near-term growth opportunity. Your core business lives here, and you should be managing it for growth and efficiency. Horizon 2 is where your emerging businesses live. These businesses must be nurtured. Some of them will become your core businesses in the midterm future. Finally, Horizon 3 is the long-term future. This is where new
... See moreJosh Seiden • Sense and Respond: How Successful Organizations Listen to Customers and Create New Products Continuously

Horizon 2: Next source of growth (one that’s still nascent but looks promising) Horizon 3: Investment in a yet-to-be-determined third source of growth
Claire Hughes Johnson • Scaling People: Tactics for Management and Company Building
Howard Marks • Howard Marks Memo - The Winds of Change
Strategists now need to operate across three temporal bands: Most briefs only live in band 1. But brand trust, category design, and meaningful innovation - they happen in 2 and 3.
• Immediate Tempo
• Fast signals, responsive POVS
• Tactical plays and trend taps
• Built for cultural relevance
• Mid-Term Rhythm
• Strategic arcs and narrative development
• I... See more
zoe scaman • The Work
HUni • Seeing and Thinking in Three Horizons | H3Uni
Horizon 1: Current source of growth Horizon 2: Next source of growth (one that’s still nascent but looks promising) Horizon 3: Investment in a yet-to-be-determined third source of growth