Sublime

Culturally, what is one thing you have paid most attention to? Rashid: We had a company meeting every Friday at five-thirty, where I got up and I talked about things which most companies and CEOs usually don’t talk about. And, I did that to show transparency. I talked about the current state of affairs, future plans, projections, ideas we were

As CEO, you spend almost all your time on people problems and communication. You’re trying to navigate a tangled web of professional relationships and intrigues, listen to but also ignore your board, maintain your company culture, buy companies or sell your own, keep people’s respect while continually pushing yourself and the team to build

I would also add that don’t be afraid to have someone play the role of the Wolf. It’s inevitable, and it is better for the CEO to delegate this than take it on themselves, because it’s not the most leveraged use of their time.

But knowing that the CEO was personally fielding calls from angry customers when they could not find someone to speak with in his department would provide all the incentive he needed, and she knew it.