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Tara McMullin • What Works: A Comprehensive Framework to Change the Way We Approach Goal Setting
E-mail #1: Nurturing e-mail E-mail #2: Nurturing e-mail E-mail #3: Nurturing e-mail E-mail #4: Sales e-mail with a call to action
Donald Miller • Building a StoryBrand: Clarify Your Message So Customers Will Listen
The AIRights licensing platform for creators - Created by Humans
createdbyhumans.ai
Tara Masterson Hally
taramh.com
“We write to the machine, it collects and aggregates our desires and fantasies, segments them by market and demographic and sells them back to us as a commodity experience.”
Tara McMullin • The game is rigged (rethinking the creator economy)
Note that the call to action is strong and contains a degree of scarcity because it is a one-time offer.
Donald Miller • Building a StoryBrand: Clarify Your Message So Customers Will Listen
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David C. Baker, Emily Mills, • Secret Tradecraft of Elite Advisors: Covert Techniques for a Remarkable Practice
if I could deliver marketplace acceptance to them
David C. Baker • The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth
there is a voice in each