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Live-streamers bypass this pressure of large corporations trying to influence an individual reviewer to a degree and, more important, allow consumers to see a game in detail before committing to it. This neutrality has resulted in viewers growing loyal to a particular personality or player and wanting to watch them play online. It is not unlike rad
... See moreJoost van Dreunen • One Up: Creativity, Competition, and the Global Business of Video Games
Zuckerberg: “We all hope that in the future the economy is one where everyone can pursue their interests and their creativity and can have jobs that are more exciting for them . . . Overall it's not like one model is going to work. It's not just like everyone is going to be able to make enough money off of an ads revenue share or something like tha... See more
Tobias Lutke • Mark Zuckerberg + Spotify & Shopify's CEOs discuss the Creator Economy on PressClub
One risk was over the last five years, you saw technology players, tech forward, skinny labels as they call themselves, emerge to try to disrupt the major labels, whether that was a Distrokid at the low end or an Orchard or Grooves in the mid segment or Believe Digital. They were trying to say, hey, we can use technology to do like 80%, 70%, 50% of... See more
Colossus • Universal Music Group: The Gatekeepers of Music
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On the basis of an extensive data set combined with detailed case studies, I show that rather than relying solely on creative merit, critical and commercial success in video games is more often than not the result of formulating an innovative business strategy. Set against a background of the broader structural shift from a product-based business t
... See moreJoost van Dreunen • One Up: Creativity, Competition, and the Global Business of Video Games
Take Whitney Houston’s 1987 smash “I Wanna Dance With Somebody (Who Loves Me),” which was bought in late 2022 as part of a $50 million to $100 million deal by Primary Wave, a music publishing company backed by two private equity firms. The song was recently rebooted into our collective hippocampus via a movie about the singer, titled, naturally, “I... See more
Marc Hogan • Same Old Song: Private Equity Is Destroying Our Music Ecosystem
You bought an album, it was a bundled product. Back in the days, singles weren't even a big part of the business. So, you had to buy 12, 15 songs from an artist in an album format. You had to pay upfront for the perpetual use of that and every incremental piece of music you bought cost you money. You had to have this high threshold for wanting to c... See more
Colossus • Universal Music Group: The Gatekeepers of Music
Riccitiello, a long-time videogame industry executive who is now CEO of Unity Software, once blew it with a prediction that a new Sony PlayStation game console would come out a year earlier than it did. He did better in 2015 when, at the zenith of the hype surrounding virtual reality, he began publicly casting doubt on overoptimistic projections of... See more