Sublime
An inspiration engine for ideas
Ogilvy on Advertising and Geoffrey Moore’s Crossing the Chasm. In
Al Ramadan, Dave Peterson, Christopher Lochhead, • Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets


Jarrod Dicker of the Washington Post had a great insight about the rise of “expensable media” (think Stratechery, The Information, 2PM) and its positive impact on the creator ecosystem. This same effect could fuel a massive expansion in the consumer subscription software market that is compounded by a shift away from the office and its bundled... See more
Brett Bivens • Consumer Subscription Trends
“People in the trenches are usually in touch with impending changes early. Salespeople understand shifting customer demands before management does; financial analysts are the earliest to know when the fundamentals of a business change.”
John Doerr • Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
Companies used to build their businesses by monetizing stocks—hard fixed assets like factories and heavy equipment. Hagel and Brown show that knowledge stocks—trade secrets, patents, licenses, copyrights, know-how—are depreciating at an accelerated rate because new knowledge in the world at large is increasing at such a rapid rate.
Robin Chase • Peers Inc
His life’s work is devoted to helping experts build better businesses.
David C. Baker • The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth
