Sublime
An inspiration engine for ideas
design experiences, not products
Parker Gibbons • 2 cards

Google Maps is launching a version for schools. How would you design this?
Gayle Laakmann McDowell, Jackie Bavaro • Cracking the PM Interview: How to Land a Product Manager Job in Technology (Cracking the Interview & Career)
The first school is represented by “classic designers,” such as my friends Dieter Rams and Kenji Ekuan, the late Ettore Sottsass, Jr., Mario Bellini, and Jonathan Ives. These designers can run their own studios or be corporate stars. Ten or fifteen years ago, I would have included myself in this group. This school’s approach to design is both logic
... See moreHartmut Esslinger • A Fine Line
we actually define the problem as one of our preferred solutions;
Dave Evans • Designing Your New Work Life
Braden Kowitz added story-centered design to the sprint process, an unconventional approach that focuses on the whole customer experience instead of individual components or technologies.
Jake Knapp • Sprint
innovation. At the heart of this school is intuitive thinking-the art of knowing without reasoning. This is the world of
Roger L. Martin • The Design of Business

At the heart of the course is a self-selected term project: students must either do something they have wanted to do but never done, or handle something that is a problem in their lives. I am available to discuss their choices.