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Less but better
Greg Mckeown • Essentialism: The Disciplined Pursuit of Less
Hyper Sales Growth: Street-Proven Systems & Processes. How to Grow Quickly & Profitably.
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Bhavishya was Unilever, and in particular, Tex Gunning, who was Dutch. Tex and Joseph Jaworski (one of the other founders of Generon Consulting) had together dreamed up a major intervention in the area of child malnutrition.