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Fascinate: Your 7 Triggers to Persuasion and Captivation

Sally Hogshead

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Rory Sutherland

Rory Sutherland • 7 highlights

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The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth

David C. Baker • 6 highlights

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Got Your Attention?

Sam Horn

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Captivology: The Science of Capturing People's Attention

Ben Parr

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The Soulful Art of Persuasion: The 11 Habits That Will Make Anyone a Master Influencer

Jason Harris • 1 highlight

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Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life

Rory Sutherland • 2 highlights

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Ogilvy on Advertising

David Ogilvy

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