Sublime
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You may be important in your world, but they are important in theirs.
Ryan Holiday • Perennial Seller: The Art of Making and Marketing Work that Lasts
“VIPs” is the second of my new networking categories. These are the people who are most likely to be powerful allies for you in growing your business. Is this category a lot like
Stephanie Palmer • Good in a Room
Agents
Nicolay Gerold • 23 cards
People buy products that say something about themselves. Paying twice the price for Bulletproof Coffee versus the competitors says that the person is a high performer.
Ryan Daniel Moran • 12 Months to $1 Million: How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur
That’s the mark of the professional. That’s serving by selling—or is it selling by serving?
Zig Ziglar • Secrets of Closing the Sale
Who seems to have a big following? Who has a reputation as a tastemaker or trendsetter? Who seems to be highly connected or to hold a position of prominence in your industry? Who seems to have a hunger for films, apps, food, or services like yours?
Ryan Holiday • Perennial Seller: The Art of Making and Marketing Work that Lasts
Most of us can’t patiently remain undiscovered for very long.
Ryan Holiday • Perennial Seller: The Art of Making and Marketing Work that Lasts
From Ryan Holiday’s Perennial Seller: You can cut back on a lot of things as a leader, but the last thing you can ever skimp on is marketing. Your product needs a champion . . . That must be you. Marketing is your job. It can’t be passed on to someone else. Even if you’re famous, even if you have a million Twitter followers, even if you have a bill
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