Sublime

Ricardo Semler, CEO and majority owner of the Brazil-based Semco Partners, practices asking “Why?” three times. This is true when questioning his own motives, or when tackling big projects.

Employees must be free to question, to analyze, to investigate; and a company must be flexible enough to listen to the answers. Those habits are the key to longevity, growth, and profit.

Maverick: The Success Story Behind the World’s Most Unusual Workplace BY RICARDO SEMLER

Information in any organization should be information on demand.

Companies respect conformity and uniformity, but they fail to see how limiting both are.

Each group of six to ten people, once every six months, puts together the numbers for their unit.

“a rolling stone gathers no moss.”

Top down change rarely occurs because the management tribe typically prefers to lay the burden on the employees rather than hoist it onto its own shoulders.

Here’s a counterintuitive idea for you: For a company to excel, employees must be reassured that self-interest, not the company’s, is their foremost priority.