Sublime

Goal setting and reflection, where

Disciplined Entrepreneurship by Bill Aulet. I won’t repeat or even summarize what he wrote. If you haven’t yet launched or achieved more than $1 million of revenue, go read Bill’s book first.

Tie recognition to company goals and strategies.

Establish clear criteria. Recognize

Livingston: What would you tell someone who wanted to start their own company? van Hoff: If you have the energy to do it, then you should try it yourself. But you do need to have the ability to form a team around you with good people. Talent attracts talent. A lot of people get stuck on the idea. They all want to invent something and go execute on

The big problem with “founders” who build a feature that a market leader will inevitably get to—and I use quotes here for a reason—is that they lack vision. The act of selecting a feature as their life’s work, as opposed to a full-blown product or a mission, disqualifies them from being a true founder.

Ramsey Beirne pitch to take on a search assignment, say he would consider it, then disappear for a few days before returning with an answer. The CEO’s of these small companies were consulting someone else, and that someone else, upon investigation, turned out to be the venture capitalist who sat on the company’s board of directors.

Investigate and interview. Get referrals from successful, established entrepreneurs. Treat your two A's like you would any partner because they have unfettered access to your castle, and those with the keys have the potential to steer you wrong.