Sublime

Scott Heiferman, co-founder of Meetup, told us during a workshop, “people show up for the meetup but they come back for the people.”

Nearly every challenge of building a community can be met by asking yourself, “How do I achieve this by working with my people, not doing it for them?”

Don’t just talk at people. You gathered them because they’re passionate, just like you! Give them the chance to contribute to the purpose you share.

Members realize their community’s purpose through the thing that they do together.

Proactively seek stories from exceptional members, then share them widely to inspire others to join the fun.

If you want to spark your own community, you’ll need to first pinpoint your people. Find your kindling—those early allies who care about what you care about enough to manifest your idea for a community into an actual gathering of human beings. Though there may not be many of them, the first people you involve are consequential. They will set the to