Sublime
An inspiration engine for ideas
quick intelligence that constantly watches the ever-changing situation and is able to seize on the right moment for decisive action is found only in keen and thoughtful observers.
Zedong Mao • Mao Tse-Tung On Guerrilla Warfare
Lorenzo also borrowed from the underdog strategy that Herb Kelleher of Southwest Airlines had used against him, showing up at hearings and local community meetings with only one or two executives in tow, in contrast to the platoon that Pan Am always dispatched.
Thomas Petzinger Jr. • Hard Landing: The Epic Contest for Power and Profits That Plunged the Airlines into Chaos
Petraeus was armed with an actual strategy. His idea was that one could combat an insurgency as long as the large preponderance of civilians supported a legitimate government. The trick was to shift the military’s focus from making patrols to protecting the populace.
Richard Rumelt • Good Strategy Bad Strategy: The Difference and Why It Matters
The art of war teaches us to rely not on the likelihood of the enemy’s not coming, but on our own readiness to receive him; not on the chance of his not attacking, but rather on the fact that we have made our position unassailable. —Sun Tzu, Chinese philosopher and military strategist To study risk is to reconsider what we think we know about being
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