Sublime
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Elizabeth Segran • fastcompany.com
mainstream department stores aimed at the “middle-class” homemaker. They amazed and flattered her with the elegance of the environs and with the deference of the salesclerks, but canny retailers understood that their homemaker wasn’t wealthy, and had instincts of thrift and austerity stamped in her genes. They could pull her in with spectacle, addr
... See moreCharles R. Morris • The Tycoons: How Andrew Carnegie, John D. Rockefeller, Jay Gould, and J. P. Morgan Invented the American Supereconomy
The logic is simple enough. Amazon demolished traditional retail’s convenience advantage years ago. Physical stores had to find a new selling point or die trying. Their answer? Theatre. From Samsung’s product-testing playgrounds to Canada Goose... See more
Shop and Awe: The Spectacle Economy Comes to Retail - Luxury Society
Alexandre Dewez • 🥕 Key Learnings From our Webinar on Grocery
Every aspect of our lives has a fad diet to better it.
Scott Galloway • The Algebra of Wealth: A Simple Formula for Success
a businessman from New Jersey goes to Dubuque, he knows he can walk into a McDonald’s and no one will stare at him. He can order without having to look at the menu, and the food will always taste the same. McDonald’s is Home, condensed into a three-ring binder and xeroxed.
Neal Stephenson • Snow Crash: A Novel
Rich people walk into Neiman Marcus and see a different store than poor people do, because rich people actually have the capacity to buy things in that store.