Sublime

Matthew’s approach exemplifies the benefits of building traction and developing your product in parallel. These tests gave the team a clear idea of the type of product their customers wanted. When they finally built their product, they built something they knew the market would want, not something they thought it would want.

It took a huge effort to attract and retain developers to the Windows platforms: tooling to help build applications, stability in the platform, where possible, and finally, prioritizing developer needs—sometimes