Sublime
An inspiration engine for ideas
Brian Balfour is recognized as a growth expert. He has started and grown multiple VC-backed companies with millions of users and is the former VP of Growth at HubSpot. Brian runs a terrific blog discussing the latest growth strategies and techniques (http://www.coelevate.com) and leads masterclasses on the topic at http://www.reforge.com
Cliff Lerner • Explosive Growth: A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million
BEAR (Behavioural Economics in Action at Rotman)
Dilip Soman • Behavioral Science in the Wild (Behaviorally Informed Organizations)

in its recruiting, it looks for “SWANs”: people who are Smart, Work hard, are Ambitious, and Nice.
David H. Maister • Managing The Professional Service Firm
Smash departmental silos by connecting teams with horizontally shared OKRs. Cross-functional
John Doerr • Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
Mark Bartling
linkedin.com
Ismail, Salim Exponential organizations: why new organizations are ten times better, faster, and cheaper than yours (and what to do about it). New York : First Diversion, 2014