Sublime
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The Marginalian
Steven Schlafman • 1 card
Positioning: The Battle for Your Mind
April Dunford • Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
to log anyone dragging in after 8:05—we
John Doerr • Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
Andrew Lark
@kiwilark
Eric Switzer
@flodeboller
Babak Nivi writes the excellent blog Venture Hacks and was an early Lean Startup evangelist: http://venturehacks.com/. He’s since gone on to create Angel List, which matches startups and investors around the world: http://angel.co/
Eric Ries • The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Dan Kennedy, taught me that “we are all in a relationship business, not a product business.” He explained to me that people may come into your value ladder because of a product, but they stay because of their relationship with you, the Attractive Character.
Russell Brunson • Expert Secrets: The Underground Playbook for Converting Your Online Visitors into Lifelong Customers
To become a value creator is not a business model, but a way of life.