Sublime
An inspiration engine for ideas
Personas are people, sales reps who are the end-user, Eric the IT person, and Janet the sales rep, John the champion in the account (the most important).
Lenny Rachitsky • April Dunford on product positioning, segmentation, and optimizing your sales process
sure that your clients are continuously blown away.
David Meerman Scott, Reiko Scott • Fanocracy: Turning Fans into Customers and Customers into Fans
Enablement Mastery: Grow Your Business Faster by Aligning Your People, Processes, and Priorities
amazon.com
ALL Business is STILL Show Business: Create Distinction and Earn Standing Ovations From Customers in a Hyper-competitive Marketplace
amazon.com

Les Stobbe, Max Lucado, Charlie Wetzel, Les Parrott, Bob Buford,
John C. Maxwell • The 15 Invaluable Laws of Growth: Live Them and Reach Your Potential
Bryan Brinson
@beb