Sublime
An inspiration engine for ideas
Ron Johnson wanted to brainstorm what it was going to be. We had the global head of customer service for the Ritz-Carlton and two kids who sold Macs at CompUSA. We had the architects who were going to design the store. We had this incredibly brilliant graphic artist. We sat in that room for a couple of days. That’s where the Genius Bar was
... See moreMax Chafkin • Design Crazy: Good Looks, Hot Tempers, and True Genius at Apple
A few years later, Jobs described to Wired the process that went into getting a new washing machine: It turns out that the Americans make washers and dryers all wrong. The Europeans make them much better—but they take twice as long to do clothes! It turns out that they wash them with about a quarter as much water and your clothes end up with a lot
... See moreWalter Isaacson • Steve Jobs: The Exclusive Biography
Sapphie Chui
@sapphie
Peach
@ciel
Highs and lows are what it takes to break the mold of previous consciousness and allow world-shattering ideas to be birthed. Not only did Steve have a big hole in him from the adoption, he had an enormous id that fed on nearly everything to fill it up. Looking for the love he missed, he made sure all eyes were on him so he could get what he needed.
... See moreChrisann Brennan • The Bite in the Apple: A Memoir of My Life with Steve Jobs
Jan Vaes
@jan