Sublime
An inspiration engine for ideas
The goal is to be known to the smallest viable audience.
Seth Godin • This Is Marketing: You Can't Be Seen Until You Learn to See

Storytelling is our superpower
Carmine Gallo • The Power Of Storytellers To Shape Our World
After 5 years building in consumer, a huge learning is that “creating a feeling” is the most inportant thing for building a resonant brand. Product and services end up being interchangeable but the feeling in a customers mind is not. The best brands are the best storytellers with the most authentic messaging. To action this, we’ve seen success buil... See more
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The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch On and Others Don't
amazon.com
If existing members are helping you grow the community, you’ll reach more people, and in a more authentic way, than you ever could alone.
Kai Elmer Sotto • Get Together: How to build a community with your people

Understanding what matters most to us and discovering who we might become, and then help as a result, is the real work of our lives. Understanding how our strengths and our stories change how others see themselves is the work we’re all here to do.
Bernadette Jiwa • Story Driven: You don't need to compete when you know who you are
speaker’s accomplishments and brand associations are to an event in terms of the value it brings to marketing and selling the event.