Sublime
An inspiration engine for ideas
We are constantly making decisions about whether something is worth our money, or trying to convince others to part with their money.
Hermann Simon • Confessions of the Pricing Man: How Price Affects Everything
Learn what clients have actually spent money on in the past, not what they say they’ll do in the future.
David A. Fields • The Irresistible Consultant's Guide to Winning Clients: 6 Steps to Unlimited Clients & Financial Freedom
por que é tão difícil para gestores e testes de audiência avaliar ideias novas, além de aprender como aprimorar nossa capacidade de decidir o momento certo de jogar os dados.
Adam Grant • Originais: Como os inconformistas mudam o mundo (Portuguese Edition)
The quality of our lives is the sum of decision quality plus luck.
Annie Duke • Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts
making hard things seem fun is a much better strategy than making hard things seem important
Katy Milkman • How to Change: The Science of Getting from Where You Are to Where You Want to Be
Consider return on investment when determining the order of experiments. There are many factors that team leads consider when prioritizing projects, but I’d argue that doing the most efficient, high-ROI projects first is the right path, because they will have a longer period of paying compound interest. When teams do quarterly planning, they often ... See more
Sean Colombo • The Secret to Duolingo’s Growth
Risk Savvy: How to Make Good Decisions
amazon.com
choice engine