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Fail How To (Not) Wieden+Kennedy Amsterdam Or: Why There Is No Audience For What We Make And Why That Truth Will Set Us Free
The text critiques common marketing assumptions, emphasizing that most consumers lack strong relationships with brands and suggesting that marketing efforts should focus on engaging a broader audience rather than nurturing fan loyalty.
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Eduard Bodak – Webdesigner & Webflow Experte aus Köln
eduardbodak.com
Jarek Ceborski
jarekceborski.com
Julian Stiller
Atmos Black • 2 cards
Julian Grandke
@jugrand
Matthias Adler
@matthiasadler
Tobias Romer
@tobiasromer