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When it comes to someone trusting you with their money, your personal connections are some of the most valuable currency you can have. You need to build a quality network of business connections, and then use them to reach the investors you need.
Judy Robinett • Crack the Funding Code: How Investors Think and What They Need to Hear to Fund Your Startup

Startups
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While there will always be cases where early-stage investors cold-call cool companies whose sites they have happened across, and thereby discover the great success story of the next decade, such instances of serendipity are rare. Many investors will tell you that the majority of their investments are sourced from personal networks they have
... See moreDavid S. Rose • Angel Investing: The Gust Guide to Making Money and Having Fun Investing in Startups
For founders, finding an angel can be a great source of both funding and mentorship. I recommend picking angels who either are former founders/operators, or are people in your industry who can answer industry-specific questions, make connections to customers, or enhance the brand through public image. In essence, you have to take money from angel
... See moreAli Tamaseb • Super Founders: What Data Reveals About Billion-Dollar Startups

These principles include having a sound business idea, a solid team, a provable plan for profitability, a clear exit strategy, and a network of people who know, like, and trust you. Then you must have a clear funding roadmap that will take you from your first meeting with an investor through every aspect of due diligence and closing the deal.
Judy Robinett • Crack the Funding Code: How Investors Think and What They Need to Hear to Fund Your Startup
“Your network equals your net worth.” A robust network can provide you with greater information, leverage, status, borrowed credibility, access, and power. Every strategic relationship you develop connects you to an entire web of people that you can call upon as needed. With a diverse network of strategic relationships, if one connection doesn’t
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