Sublime

Andy Grove’s quantum leap was to apply manufacturing production principles to the “soft professions,” the administrative, professional, and managerial ranks. He sought to “create an environment that values and emphasizes output”

three or four objectives for their team,

Over the past dozen years, I have taught object-oriented design to professional software developers. My courses are divided into morning lectures and afternoon exercises. For the exercises, I divide the class into teams and have them solve a design problem using UML. The next morning, we choose one or two teams to present their solutions on a

If one believes, as I have argued at many places in this book, that creativity comes from individuals and not from structures or processes, then a central question facing the software manager is how to design structure and process so as to enhance, rather than inhibit, creativity and initiative. Fortunately, this problem is not peculiar to software

About 2 months later we got a call from a fellow by the name of Bob Belleville, who had been at Xerox and then had moved on to Apple and was responsible for the overall engineering management for the Macintosh. He said, "I want to bring Steve Jobs over and see what you guys are doing." So they came over, we went through the same spiel, and Steve