Sublime

he was who I wanted to be when I grew up. He’s one of the great nonfiction writers of our time, a genius of reportage and the profile, someone who could take any curious whim and turn it into a compelling book.

Thus, as the cable-tv-dominated status quo crumbles, pro sports will develop a new playbook, centered around better telling player stories. Players will also have more opportunity to tell and sell these stories themselves, direct-to-consumer: