Sublime
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Much of Baudrillard’s work was a commentary on this same effect: the way in which the abolition of the Symbolic led not to a direct encounter with the Real, but to a kind of hemorrhaging of the Real. For Baudrillard, phenomena such as fly on the wall documentaries and political opinion polls – both of which claimed to present reality in an
... See moreMark Fisher • Capitalist Realism: Is there no alternative?
“French social theorist Jean Baudrillard has this concept called the hyperreality. It’s rooted in simulacrum (Latin for “copying shit”) and follows this rule: the “faker” something seems, the more “real” everything else around it seems to be in comparison, even if this perception is a false one.
Baudrillard suggests that in order to deal with our
... See moreBaudrillard noted in 1981: “We live in a world where there is more and more information, and less and less meaning.”
Andrey Mir • The Digital Reversal. Thread-saga of Media Evolution
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Simulacra and Simulation by Jean Baudrillard
A copy without an original [anymore]
A copy whose original has been lost or forgotten through too many iterations.
FOUR PHASES OF SIMULACRA:
Basic reflection of reality (ex.pumpkin)
Perverting or masking reality (ex. Pumpkin pie)
Masking the absence of basic reality (ex. Pumpkin spice latte: reminded of
Philosophers have spent centuries arguing about the relative weight between “subject” (I) and “object” (the world), but Baudrillard saw the debate as having long since become insignificant – the object had won hands down. A person today is not a project in selfhood, as many traditions of philosophy and theology have told us, but more like a machine
... See moreTom Butler Bowdon • 50 Philosophy Classics: Thinking, Being, Acting Seeing - Profound Insights and Powerful Thinking from Fifty Key Books (50 Classics)
Simulacra and Simulation (The Body, In Theory: Histories of Cultural Materialism)
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Facts push other facts into and then out of consciousness at speeds that neither permit nor require evaluation.
Neil Postman • Amusing Ourselves to Death: Public Discourse in the Age of Show Business
“The media promotes the war, and the war promotes the media. [...] It allows us to turn the world and the violence of the world into a consumable substance. So, war or promotion?”
Jean Baudrillard, The Gulf War Did Not Take Place