Sublime

Happiness is shipping: finishing good work, sending it off, and then moving on to the next idea.

Pick a fight

Outside money is Plan Z

Start at the epicenter

Build half a product, not a half-assed product

Be unforgettable. That’s how you’ll get the best coverage.

The only way to know if work is getting done is by looking at the actual work.

Build an audience

Drug dealers get it right