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Messaging effect

Jenni Romaniuk • Better Brand Health eBook

Preview of 2e585b20e855-jpg

which is often (but not always) done with a demo.

April Dunford • Sales Pitch: How to Craft a Story to Stand Out and Win

– Clarity Are your ideas expressed in simple, clear, memorable English?

Tim Prizeman • The Thought Leadership Manual

How to Speak and Write Correctly

Cover of How to Speak and Write Correctly

Dreyer's English

Benjamin Dreyer

Cover of Dreyer's English

Bryan A. Garner’s Garner’s Modern English Usage, also known to many in the editing world as the bible

Emmy J. Favilla • A World Without "Whom"

Careful what you say.

Debra Fine • The Fine Art of Small Talk: How to Start a Conversation, Keep It Going, Build Networking Skills -- and Leave a Positive Impression!

and focus resources in an efficient manner.

William Lidwell, Kritina Holden, Jill Butler • Universal Principles of Design, Revised and Updated: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design