Sublime
An inspiration engine for ideas
Loyalty is about understanding what the brand should mean and then delivering that at every opportunity.
Tim Manners • Relevance: Making Stuff That Matters
Next step is a workshop with the CEO and leadership team.
Al Ramadan, Dave Peterson, Christopher Lochhead, • Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets
Instead of working on creating a radically different POV within a radically different category design as a strategy for growth,
Eddie Yoon • Snow Leopard
“I realized that journalism was not just about regurgitating the facts but about figuring out the point. It wasn’t enough to know the who, what, when, and where; you had to understand what it meant.
Greg Mckeown • Essentialism: The Disciplined Pursuit of Less
Value Is Doing It Better than Anybody Else
James A. Belasco • Flight of the Buffalo: Soaring to Excellence, Learning to Let Employees Lead
be extraordinarily intentional about how we live every single day,
Reese,Michael • The Miracle Morning for Real Estate Agents: It's Your Time to Rise and Shine
UNDERSTANDING WHAT MATTERS AND WHY
Kim Scott • Radical Candor: How to Get What You Want by Saying What You Mean
Direct-To-Creator—straight