Sublime
An inspiration engine for ideas
Procter & Gamble,
Sunil Gupta • Driving Digital Strategy: A Guide to Reimagining Your Business
New Product Categories.
Sunil Gupta • Driving Digital Strategy: A Guide to Reimagining Your Business
Product-as-a-Service
Sunil Gupta • Driving Digital Strategy: A Guide to Reimagining Your Business
Nature of product or service
Tanay Jaipuria • Marketplace take rates factors
35 percent of P&G’s innovations, and billions of dollars in revenue,
Sunil Gupta • Driving Digital Strategy: A Guide to Reimagining Your Business
Organizational Shift.
Sunil Gupta • Driving Digital Strategy: A Guide to Reimagining Your Business
relevant for consumers and actionable for the firm.