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The Gary Halbert Letter —
thegaryhalbertletter.com
The highest-paid copywriter in history: Gary Halbert.
His legendary sales letters generated over $1,000,000,000 in revenue.
And in one of his very last letters, he shared 12 time-tested strategies for writing better copy, faster.
Here's a breakdown of each one:... See more
The Halbert Copywriting Method Part III: The Simple, Fast, & Easy Editing Formula That Forces Buyers To Read Every Word Of Your Ads
amazon.com
I remember reading a story about the late Gary Halbert when I first started my business where he said, “You are only one sales letter away from striking it rich.”
Russell Brunson • Expert Secrets: The Underground Playbook for Converting Your Online Visitors into Lifelong Customers
My entire business is based on the classics of direct response, studying guys like John Carlton, Dan Kennedy, Gary Bencivenga, and anyone else.
Ben Settle • Newbie Friendly List Building Secrets: 12 Free & Dirt Cheap (but Proven Effective) Ways to Quickly Build a Responsive Email List
In 1977, The world's Highest-paid Copywriter started a workshop.
Each participant paid $4000.
For 23 years, he taught the same 10 Psychological triggers to boost Sales.
Here's a breakdown: https://t.co/IYhtoNDOYE
Copywriter's Crib Sheet - 40 Proven and Tested Copywriting Secrets You Can Use in Your Ads Today and See Results in Your Bank Account Tomorrow
amazon.com
My book No B.S. Direct Marketing for NON-Direct Marketing Businesses, 2nd Edition is the primer on this. Behind it, read No B.S. Guide to Trust-Based Marketing. I have routinely cut the number of salespeople