Sublime

Senator Bob Dole, who’d hoped to snatch the presidential election from Bill Clinton, saw an irresistible wedge issue. He got Georgia Republican Bob Barr (thrice married) to introduce a “Defense of Marriage Act” in the US House. Barr declaimed it like a fire-and-brimstone sermon: “The very foundations of our society are in danger of being burned.

C’est d’abord la sélection aléatoire qui compte. En 1936, les 2,4 millions de répondants américains collectés par le Literary Digest prédisaient une victoire des républicains et se sont trompés tandis que les 5 000 personnes interrogées aléatoirement par George Gallup ont anticipé la réélection de Franklin Delano Roosevelt.

Through deft political maneuvering Keating had managed to build strong national CDL support based on both a middle class concerned for its children and communities and a radical Right motivated by conspiratorial beliefs in the red menace posed by obscenity.

McCarthy, though, was something new in modern political life: a freelance performer who grasped what many ordinary Americans feared and who had direct access to the media of the day. He exploited the privileges of power and prominence without regard to its responsibilities; to him politics was not about the substantive but the sensational. The

He recommended I read the book Words That Work, written by Republican political strategist Frank Luntz. It’s brilliant. Matt added, “If someone likes that book, then I might point them to George Lakoff. He has a great seminal work from the 1980s called Women, Fire, and Dangerous Things.” He loves books about framing and language.

He broke a cardinal rule of political communication: never repeat a criticism as part of your rebuttal.