Sublime
An inspiration engine for ideas
There's going to be a very meaningful business that acts as the modern media company for non-media companies.
Embedded team, a la carte menu to pick from.
Rented audience:
- Company short-form text (X, Linkedin)
- Company short-form video (TikTok, YT Shorts, IG... See more
Alex Liebermanx.comScott Belsky Talk at South Park Commons
Often designs from frustration
Right now, greater skill is being brought by compute and developing a democratization of many things (code, design, etc.). Because of this, taste will probably be the most important skill
Taste is derived from culture and overlap of industries
Because of that
The old way—where product development and marketing were two distinct and separate processes—is being replaced.
Ryan Holiday • Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising
Hot take:
The "Head of Growth" role is going to be the most important role at any early-stage company in a few years.
Products and software across each vertical are becoming increasingly commoditized thanks to better + cheaper engineering capabilities.
With AI an... See more
Andrew Yeungx.comIt’s about winning the war for popular opinion, teaching the world to abandon the old and embrace the new.
Al Ramadan, Dave Peterson, Christopher Lochhead, • Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets
The CEO of Patreon @jackconte recently pointed out that we're seeing the death of the follower. I took note of this because I remember @nateliason saying the same exact thing at a dinner months ago.
The algorithmic ranking concept that Facebook started in the early 2010s has recently been perfected by TikTok (and now al... See more
Justin Murphyx.comFuller is something of a philosopher of digital design; his podcast “Scratching the Surface” canvasses experts in the field. In the past decade, he argues, a “user-centered” approach to design has been replaced by what he has taken to calling a “corporation-centered” approach. Rather than optimizing for the user’s experience, it optimizes for the e... See more
Kyle Chayka • Why I Finally Quit Spotify | the New Yorker
- Growth hackers are a special group people who knowthat growth is a scientific approach.- Growth hacking can be learned by anyone. We are in the phase of understanding the flywheel of value. - The key to growth is achieving word of mouth around a great product. To do this marketers must l ayer on other tactics to add more value.
James Currier • The New Growth Mindset with Sean Ellis & James Currier
social media offers more accountability