Sublime

Within 24/7 capitalism, a sociality outside of individual self-interest becomes inexorably depleted, and the interhuman basis of public space is made irrelevant to one’s fantasmatic digital insularity.

This is the nightmarish reality that Marshall McLuhan and Wyndham Lewis and others foresaw: the creation of the public as herd.

capitalism necessitates the elimination of whatever might impede or obstruct the physical or immaterial flows intrinsic to capital accumulation

“the power of the state’s criminal system against itself … hijacking the booking process, enabling the state to produce its own strategic blunder, its own tragic actions.” They enact instead powerful forms of subversion. “They give us a chance to take the measure of these men and women in the very heat of battle, and perhaps to take measure of ours

We’re now experiencing capitalism in its terminal, scorched earth phase.

In an era more profoundly organized by Big Tech than our own elected governments, the new culture to be countered isn’t singular or top-down. It’s rhizomatic, nonbinary, and includes all who live within the Google/Apple/Facebook/Amazon digital ecosystem (aka GAFA stack).

1. We inhabit a techno-social environment manufactured to fracture our attention.


2. The interests served by this environment in turn pathologize the resultant inattention.


3. These same interests devise and enforce new techniques to discipline the inattentive subject.

impulse toward equating subjective identity with personal data stores is emerging as one of the most dramatic features of contemporary discourse networks.

“Whatever we do to the web, we do to ourselves. All things are bound together. All things connect.”1