Sublime
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companies have a strong incentive to exploit behavioral biases, including availability, unrealistic optimism, and anchoring.
Richard H. Thaler • Nudge: The Final Edition
“the three bounds”: bounded rationality, bounded willpower, and bounded self-interest.
Richard H. Thaler • Misbehaving: The Making of Behavioral Economics
Phishing for Phools: The Economics of Manipulation and Deception
George A. Akerlof, Robert J. Shiller
amazon.com
Behavioral economics is demonstrating that humans don’t always act in self-interested ways, and that transactions themselves have an emotional component.
Clay Shirky • Cognitive Surplus: How Technology Makes Consumers into Collaborators
Well I think I've been in the top 5% of my age cohort all my life in understanding the power of incentives, and all my life I've underestimated it. And never a year passes, but I get some surprise that pushes my limit a little farther.
Charlie Munger • “The Psychology of Human Misjudgment”
decision fatigue, and ego depletion.
Howard Jacobson • Sick to Fit: Three simple techniques that got me from 420 pounds to the cover of Runner’s World, Good Morning America, and the Today Show
people have a general tendency to stick with their current situation.